PUR Love Your Selfie™ Longwear Foundation & Concealer

4-in-1 Love Your Selfie™ is a skincare-infused Longwear Foundation & Concealer that instantly helps conceal, correct and improve the skin’s appearance with flawless-looking coverage in 80+ universal shades.

What it does:

Instantly masks and blurs the look of imperfections with medium to full coverage
Helps protect skin against damage caused by high energy visible blue light
Helps shield skin from environmental stressors, like pollution
Helps smooth the appearance of skin and refine the look of skin texture and tone

Transformative Ingredients:
Energy Complex | A combination of ginseng, green tea and vitamin B that helps rejuvenate the look of skin
Lingonberry Extract | Helps protect skin against damage caused by high energy visible blue light
Polysaccahride Film | Provides a protective, breathable film on skin to help shield skin from environmental stressors, like pollution
Ceretin Complex | Helps smooth the appearance of skin and refine the look of skin texture and tone

Ready to love your complexion?

It’s time to love your skin, your selfie and the way you look from every angle with 4-in-1 Love Your Selfie.™ This groundbreaking, all-in-one, skincare-infused Longwear Foundation & Concealer instantly masks and blurs the look of imperfections as it helps enhance your natural beauty. Enriched with age-defying Ceretin Complex and antioxidant-rich Energy Complex, that’s made from a signature blend of Green Tea, Ginseng and Vitamin B, this redefining complexion miracle is makeup you can feel good about. Packed with good-for-your-skin nutrients, this medium-to-full coverage foundation & concealer helps fight against environmental stressors, as well as the skin-damaging effects caused by exposure to daily, high energy visible blue light. Choose your perfect match from 80+ vegan-friendly shades—consisting of cool (pink), neutral, and warm (gold) undertones—that seamlessly blend onto the skin for an airbrushed-looking glow that’s universally flattering. Help conceal blemishes, dark spots and imperfections with the targeted, built-in doe foot applicator, or achieve buildable, all-over coverage with the convenient, traditional pump. Go ahead and snap your best selfie… we’ve got Ü covered for a finish that’s so flawless-looking, you’ll skip the filters!

Sun Burn Alert: This product contains an alpha hydroxy acid (AHA) that may increase your skin's sensitivity to the sun and particularly the possibility of sunburn. Use a sunscreen, wear protective clothing, and limit sun exposure while using this product and for a week afterwards.

AQUA, CYCLOPENTASILOXANE, METHYL METHACRYLATE CROSSPOLYMER, BUTYLENE GLYCOL, PHENYL TRIMETHICONE, ETHYLHEXYL PALMITATE, CAPRYLYL METHICONE, CETYL PEG/PPG-10/1 DIMETHICONE, CYCLOHEXASILOXANE, DIPHENYLSILOXY PHENYL TRIMETHICONE, PEG-10 DIMETHICONE, SORBITAN ISOSTEARATE, TRIMETHYLSILOXYSILICATE, SODIUM CHLORIDE, DIMETHICONE/VINYL DIMETHICONE CROSSPOLYMER, DIMETHICONE, CERAMIDE AP, RETINOL, LACTIC ACID, BUTYROSPERMUM PARKII (SHEA) BUTTER EXTRACT, SODIUM STARCH OCTENYLSUCCINATE, CAMELLIA SINENSIS (GREEN TEA) LEAF EXTRACT, PANAX GINSENG ROOT EXTRACT, PANTHENOL, VACCINIUM VITIS-IDAEA (LINGONBERRY) FRUIT EXTRACT, DISTEARDIMONIUM HECTORITE, TRIETHOXYCAPRYLYLSILANE, ALUMINUM HYDROXIDE, COFFEA ARABICA (COFFEE) SEED EXTRACT, ORYZA SATIVA (RICE) BRAN EXTRACT, LAUROYL LYSINE, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, OLEA EUROPAEA (OLIVE) FRUIT OIL, TUBER MELANOSPORUM EXTRACT, VITIS VINIFERA (GRAPE) FRUIT EXTRACT, CALCIUM GLUCONATE, PHENOXYETHANOL, GLYCERIN, TRIETHYL CITRATE, ETHYLHEXYLGLYCERIN, DISODIUM EDTA, CITRIC ACID, XANTHAN GUM, GLUCONOLACTONE, SODIUM BENZOATE, 1, 2-HEXANEDIOL, BIOSACCHARIDE GUM-4. MAY CONTAIN [+/-]: TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491, 77492, 77499).

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Love the Skin You’re In

• Helps conceal, correct and improve the skin’s appearance with flawless-looking coverage in 85 universal shades

• Seamlessly blend onto the skin for an airbrushed-looking glow

• 4-in-1 Benefits: foundation, concealer, skincare, and longwear

• Achieve breathable, medium-to-full coverage with this natural-looking hybrid formula with a matte longwear finish

• Skincare-infused formula helps to conceal redness, discoloration and skin imperfections

Key Ingredients

Energy Complex

A complexion-boosting blend of invigorating ingredients like Green Tea, Ginseng, and Vitamin B help address signs of premature aging while rejuvenating the look of skin

Lingonberry Extract

Helps protect skin from damage caused by high energy visible blue light

Ceretin Complex

An encapsulated blend of Retinol, Lactic Acid, Shea Butter, and a Ceramide to gently help improve the look of skin tone and texture while improving the look of fine lines and wrinkles

To use as a foundation, apply 1-2 pumps directly onto skin with your finger.

Blend with Liquid Chisel Brush (not included) for desired coverage.

To use as a concealer, use the doe foot applicator directly onto imperfections or dark spots.
Pro Tip: Prep skin with Cloud Cream Gel-to-Water Hydrating Essence Moisturizer (not included).

Need help?

Frequently Asked Questions

Currently, we exclusively ship orders within the United States. We regret any inconvenience this may cause to our international customers and appreciate your understanding.

Orders typically take 5-7 business days to arrive. Delivery details will be provided in your confirmation email.

You can contact us through our contact page or email us directly at customerservice@purcosmetics.com

We will be happy to assist you.