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Fully Charged Mascara Powered by Magnetic Technology

Sale price$24.00

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Opposites attract with this cruelty-free, age-defying Fully Charged Mascara Powered by Magnetic Technology that has a revolutionary "magnetic" polymer matrix that wraps a positively charged elastic veil around each lash to instantly lift, separate and define each lash for maximum, long-lasting performance. Fortified with a specialized blend of ingredients to help condition and strengthen to help prevent lash loss. Confidently fight the eyelash aging process as you strengthen, thicken, lengthen and separate eyelashes for gorgeous lashes that wow.

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Fully Charged Mascara Powered by Magnetic Technology - PÜR
Fully Charged Mascara Powered by Magnetic Technology Sale price$24.00

Amp Up the Volume

• 98% of users said Fully Charged instantly amplified lashes.*
• 93% of users said lashes retained their curl when using Fully Charged.* 

*Based on an in-house perception study.

• Lash-loving mascara formula helps fight premature lash fallout for the appearance of thicker, longer-looking lashes
• Contains a positively charged matrix that attracts each individual lash to strengthen, thicken, volumize, and separate for all-day performance
• Helps lashes maintain lift, curl, and appear more flexible

Key Ingredients

Biotin and Peptides

Help fight the hair follicle aging process by conditioning lashes to help prevent premature fallout

Carnauba Wax

Separates and sets each lash for all-day length, volume, and curl

Vitamin B5, also known as Panthenol

Conditions lashes, giving them more flexibility to help maintain longer-looking lashes

How To Use

Begin by placing the mascara wand at the base of lashes. Hold for a few seconds to set.

Wiggle the wand in a back-and-forth motion and repeat to build.

Use the wand vertically to apply to the lower lash line.
Pro Tip: Pair with Fully Charged Mascara Primer Powered By Magnetic Technology for extra length and lash volume.

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Frequently Asked Questions